Sealin’ the deal since 1988, the Discovery Channel embarks onweek-long TV event dedicated to shark programming year after year. The Shark Week 2016 lineup promises stellar content from shows like Jaws of the Deep to Sharktopia. Follow famed marine biology experts exploring vast, rich, hidden worlds – the deepest darkest depths of the ocean – filmed by award-winning shark cinematographers and the thrill of the chomp.

At the Official Shark Week Store, you’ll find exclusive content featured on Discovery’s Shark Week. Learn about all kinds of sharks from great whites to hammerheads and experience the adventure year-round. Shark mugs make great gifts for budding oceanographers and advocates. And who doesn’t love a party? Throw a bash with shark drinkware. For more ideas, take a look at our ideas for hosting a Shark Week Party.